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30 Health & Fitness Innovators Changing The Game This Year

Ara Katz & Raja Dhir: co-founders of microbial sciences company Seed, gut-health gurus

Driven by a belief that ‘education is medicine’, Katz and Dhir started Seed to make science-led wellness more accessible. Taking a no-BS approach to gut health, the brand creates clinically studied products that have injected precision and efficacy into a newly trendy topic. Katz, who describes herself as 50% human, 100% superorganism, continues to push boundaries in gut-health science, leading its application across dermatology, nutrition and more. Next up is leveraging probiotics to transform mental health outcomes.